As a professional brand, digital & culture marketer with over a decade of experience in corporate, agency & consulting I've seen the importance of influence gain momentum over the years.
Whether you want to improve your personal brand (and work on your side hustle) or simply want to connect closer to culture, my mission is to be the digital plug keeping you informed and up-to-date.
Having worked on amazing brands across brand, digital, influence, social & commerce strategies - I'm now sharing the ultimate cheat codes to get YOU plugged in and powerful.
BRAND STRATEGY | DIGITAL MARKETING | INFLUENCER MARKETING
COSMO AWESOME WOMEN OF THE YEAR
STANDARD BANK RISING STAR
IAB MARKETER OF THE YEAR FINALIST
SAB CREATIVE CIRCLE DIGITAL EXCELLENCE
IAB BOOKMARKS SOUND DESIGN FINALIST
TWITTER BEST USE OF CREATIVE JOHNNIE WALKER
DIGITAL & INFLUENCE
Johnnie Walker Emerging Markets Brand Management
TikTok Sub-Saharan Africa Head of Marketing
Haig x David Beckham South Africa
Game of Throne x Johnnie Walker
Ciroc x Moschino
Heineken Open Your City x Wale x Kwesta
Virgin Money Spot Launch
Johnnie Walker Keep Walking Ones Who Burna Boy
Castle Lite Unlocked
Budweiser Superbowl x Miami
GLOBAL HEAD CIROC
Deshnie is a bright shining light of enthusiasm and optimism! When you work with Desh you can’t help but to feel inspired. She was critical to the success of the CIROC X MOSCHINO campaign in South Africa - bringing superb ideas to the table and delivering top notch results.
Not only is she a pleasure to work with she is constantly up- skilling herself and as a result is always on top of trends and what is happening on the digital and cultural landscape. She inspires me and other woman to reach for the top and to never give up! If I could work with more Deshnie’s I would be extremely happy! Desh - thank you for all that you do! Never stop being as cool as you are!
MARKETING DIRECTOR DIAGEO
I have had the pleasure of working with Deshnie as the Digital manager in SA for the last year. She was brought in to help create a strong digital strategy across the Diageo SA key brand portfolio in services of driving the cultural relevance of our brands among our consumers.I am really proud of what Deshnie has achieved in 1 year in the business as she has really driven high increase in consumer conversations, brand awareness and helped us start the journey of driving in culture coolness of our brands. I would say that Deshnie’s strengths are strong understand of the different digital platforms, strong connections with key influencers that she can tap into, curiosity about everything and strong connections planning understanding.
MARKETING MANAGER CORONA
Deshnie is a Digital powerhouse and a zeitgeist of urban culture – the quintessential Plug!
I have had the pleasure of working with Desh on category-leading campaigns across AB InBev’s super-premium brands, Corona and Stella Artois. Nothing is too difficult for Desh - just because something has never been done before is all the motivation she needs to pursue it.
I admire her insatiable passion for learning and honing her skills! Above all her over achievements, Desh is such an awesome, genuine human being - very rare in our industry!